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DES MOINES ADVERTISING

Iowa's capital doesn't stop. Neither should your reach.

3.22M

Ridership

779K

Metro population

Reach People On The Go
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ADVERTISING THAT MOVES

Reach Iowa's capital with your brand

DART buses move Des Moines, and Adsposure puts your brand on them, Full Wraps, Bus Billboards, Banner Ads, Full-Back Rear Ads, Supertails, Interior Cards, Paratransit Banners and Shelter Advertising.

Des Moines excels in finance: insurance and financial services lead the region's economy, at 2.7 times the national concentration, while median household income exceeds the U.S. average. Downtown wraps reach financially stable Midwest buyers, not just foot traffic.

$81.8B

Greater Des Moines regional GDP (2023)

408.7K

Workers across the Des Moines metro (Sept 2026)

your brand
Why it works
Why it works here

The skywalk stays downtown. Your brand moves.

Des Moines' skywalks keep workers indoors. A branded DART bus moves through the East Village, past the financial district, into neighborhoods the skywalk never reaches. It rides DART routes.

  • checkOne bus reaches people the skywalk system keeps indoors.
  • checkDowntown's financial crowd by day, East Village's crowd by night.
  • checkA route that runs through neighborhoods a billboard never would.
  • checkA route that runs through neighborhoods a billboard never would.
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Create Presence

Transit advertising across Des Moines

Presence

As DART's official advertising partner, Adsposure puts your brand where Des Moines actually is, not stuck one floor up in the skywalk, but on a bus rolling past the East Village's bars, through the financial district at lunch, and into neighborhoods the skywalk never touches.

Des Moines runs on insurance and finance, with downtown spilling onto streets when skywalks close. Adsposure puts your brand inside that rhythm, not as an ad people tune out, but as part of the city they're moving through.

GET SEEN ACROSS DES MOINES
LocationLocal Presence
Where it goes

One county. Five counties of reach.

Polk County core, with daily commuters drawn from a five-county region.

THE COREDowntown & East Village

Principal, EMC Insurance and Blue Cross Blue Shield draw 80,000+ commuters downtown daily.

THE CORRIDORSDART Central Station

All 10 of DART's main routes meet at one downtown hub, connecting the network.

THE NEIGHBORHOODS10 Main Routes

Rebuilt in June 2026 to cut transfers and run seven days a week, not just weekdays.

A DOWNTOWN ON THE RISE

$3B in development. A decade of downtown rebuilding.

A decade of downtown investment is still compounding, with new projects reshaping the former mall site, Locust Street and the East Village.

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FORMER KALEIDOSCOPE SITE

515 Walnut Tower, $148M A former mall site on Walnut Street becomes a new downtown anchor.

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LOCUST STREET

Two Ruan Center An office tower conversion two blocks from DART Central Station.

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EAST VILLAGE

A $62M investment A new project a short walk from the same hub, across the river from downtown's core.

downtown

"More development means more scaffolding and fewer clear sightlines for fixed boards."

A moving asset isn’t blocked by a crane.
Source: DSMPartnership
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proof on the street

Something real to put behind your business.

bus
logoBE SEEN WHERE DES MOINES MOVES

Turn transit into visibility with DART

Downtown Des Moines keeps growing, with more people living, working and gathering there. Put your brand where that growth is happening, building awareness, driving engagement, and creating lasting impressions.

EXPLORE YOUR OPTIONS

Find your next high-impact placement

Explore transit media across Adsposure markets and find opportunities that align with your audience, location, and campaign goals.

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EXPLORE YOUR OPTIONS
Get started

Launch your Des Moines campaign

Tell us your budget and your goal. We’ll show you what’s available, what it costs, and how it can reach your audience, straight from The Transit Advertising People.

Plan your Des Moines, IA campaign

We’ll get back to you within one business day.

No mailing list. One reply from a person in Des Moines, IA.

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