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SELF CARE & SALONS

Self-care brands, seen by the neighbors who book.

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Self-care brands, seen by the neighbors who book.
Why it matters

Booking starts with a name people know.

Customers pick a stylist, spa or studio close to where they live and work. Seeing your name on the street again and again makes it the one they think of when they are ready to book.

  • checkKeeps your name in front of customers who live nearby
  • checkBuilds comfort with your brand through repeat visibility all week
  • checkSeen by your neighbors up to 24 hours a day
  • checkReaches local neighborhoods where your clients live and book appointments
Build awarenessBuild awareness

Be the first name people think of when booking their next appointment.

Local reachLocal reach

Reach the neighborhoods around your studio and the communities across the city.

Stay top-of-mindStay top-of-mind

Repeated exposure keeps your name familiar between one visit and the next.

AWARENESS

Be the first name they think of.

People book the salon, studio, or spa they already know. Transit advertising keeps your name familiar around your neighborhood, so it comes to mind when it is time for the next appointment.

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Before the next appointment

Stay familiar so your name comes to mind first.

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In your neighborhood

Be seen by the people who live and work nearby.

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Through your busy seasons

Support peak periods and new promotions.

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Across your market

Reach more neighborhoods as you grow.

WORKS WITH TEAM
WORKS WITH YOUR SELF-CARE TEAM

Your big idea. Our large-format know-how.

Our designers support your self-care marketing team, not replace it. You keep the concept and full creative credit. We help make sure every format is ready to print, with your sign-off before anything runs.

What we hand your team
  • iconLayered templates for photos, offers and bookings
  • iconPrepress notes on text size, booking links
  • iconColor proofs that keep skin tones true
  • iconEvery format adapted, sent back for approval
Ecosystem

Built for every kind of self-care brand.

People book self-care close to home, usually after weeks of quietly noticing who is nearby. Transit placements carry your name through the neighborhoods around your studio, so regulars stay reminded and new clients see a brand that feels established, welcoming and easy to book when the moment comes.

Keep your chairs full with a name people see every week, so clients remember exactly where to book their next cut, color or special occasion style.

Build a local reputation on the street, making your shop the familiar name neighbors think of when it is time for a fresh cut or a shave.

Show seasonal looks and booking links to people in your area, so a manicure becomes an easy plan for a weekend or a special occasion coming up.

Promote relaxation packages and gift cards to busy residents, so your spa is the first idea that comes to mind for a break or a present.

Introduce treatments and new locations to nearby residents, helping people considering skincare services recognize your name before they book a first consultation or appointment with a provider.

Support new classes and membership drives with a visible local presence, so neighbors know your schedule and think of your studio when starting a new routine.

Share programs for everyday health and balance, helping residents discover classes, workshops and services they can fit into a busy week close to home or work.

Bring shoppers to a store or a launch by keeping your name, new arrivals and promotions in front of customers who live and work nearby every week.

THE TRANSIT ADVANTAGE

Media your customers meet on their way.

TRANSIT ADVANTAGE
Neighborhood reach

Nearby residents see your brand again and again, not just once in passing.

TRANSIT ADVANTAGE
Studio surroundings

Buses and shelters carry your name into the communities around your studio daily.

TRANSIT ADVANTAGE
Booking instinct

Customers lean toward the names they recognize when it is time to book.

THE ACTUAL NEXT STEP

Be the first salon your neighbors think of.

Clients choose self care and salon services close to home. Transit keeps your business visible in the neighborhoods where they live, shop and commute, so your name is familiar when they are ready to book. We will help you choose the markets, formats and timing that fit your business.

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Share your goals

Your markets, services, promotions and budget range.

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We build your avails

Open inventory, current rates and ridership data, market by market.

3
You take it from here:

No pushy follow-ups, no calls unless you want one.

Start Your Self Care & Salons Campaign

Good to know

Answers to your advertising questions

Your brand runs on buses, shelters and paratransit in the market you choose. We suggest formats and a flight around your goal, and three months or more builds the most familiarity.

We plan format, timing and city. Buses are assigned daily and routes change, so we do not promise a bus will pass your door. A shelter stays in one place and suits a message tied to a location.

Salons, barbershops, nail studios, spas, skincare clinics, fitness studios and wellness centers advertise on transit, subject to each authority's advertising policy.

Depending on the market: full bus wraps, King, Queen and Kong panels, rear and Supertail ads, interior cards, shelters and paratransit. Benches are in Fort Worth and Tulsa, and rail is in St. Louis. Availability varies by market.

Price depends on the format, the market and how long you run, not on the size of your business.

Fill in the form or call 833-287-9727. A booking QR code or a dedicated phone number on the ad shows you how many customers came from it.