Go(o)d Company, a local streetwear designer, wanted to reach Cincinnati bus riders in a way that felt true to its brand. Adsposure identified 35 unique ad spaces inside the bus and designed a complete interior takeover that used the back wall, seats and interior panels. The design included the SORTA logo and QR codes that let riders open the store's website on the go. A Super Tail on the back of the bus carried the brand onto the street.